There are all sorts of diets out there that
recommend certain ingredients – but a meal prep company should really be
focused on protein and vegetables. Your customers might be in the gym often and
focused on bodybuilding, and chicken is a tasty and cheap way to ensure that
they have enough protein with their meals.
You might want to consider offering fish in
your meal preps to switch things up. It should be noted that you will increase
profit margins if you purchase in bulk. There are many options with vegetables,
but you might want to include broccoli and corn as traditional choices.
Remember not to use too much salt since it can always be added later!
With $100, you can offer meal prep for seven
to eight customers! If you are trying to figure out a solid price point, you
might want to consider charging $70 or $80 per week. After all, there are huge
corporations that are involved in the meal prep sector that are charging $15 to
$20 per meal.
You don’t have to deal with any of their
overhead, which means there’s a good chance that customers might want to choose
your meal prep service instead. If you have eight customers paying $80 per
week, that’s $640 a week off of $100 worth of food! It’s easy to see how the
numbers can add up and you might end up scaling the business. Of course, this
also depends on quality, branding, etc.
Okay, so you’ve started a meal prep business, but do you have any customers? You should consider Facebook Marketplace and Craigslist as some obvious options. One obvious strategy is to market to nearby gyms in any creative way that you can, whether it’s through business cards, fliers, or word of mouth.
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What would lead to your meal prep business
growing quicker than ever? You might want to consider partnering up with a chef
to make sure that your meals are as delicious as possible. This could be a
great opportunity for you to offer equity in the company or a salary to ensure
that your business is scalable.
Of course, you should only consider a chef
once it’s clear that you already have an established customer base. One obvious
way to improve meals is to ask for customer feedback, whether it’s in person or
There is certainly one challenge when it comes
to starting a meal prep business, and that’s figuring out how you will cater to
those with very particular diets. How will your meal prep business ever grow if
it can’t acknowledge the fact that veganism has grown exponentially over the years?
There are plenty of trends out there, and the
Paleo diet and Keto diet are quite popular, as well. You should figure out if
it’s worth creating newer dishes to offer some variety and attract a new
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Last, but not least, what about the local laws?
There are some very obvious health concerns about anyone starting a business
involving food, so this will require some extensive research on your part. A
meal prep business might not require a lot of overhead – but you certainly
should figure out city and state laws regarding the sector.
Of course, you also will want to figure out
how you want your business to operate. Are you setting up an LLC? Are you
involving business partners? How many business partners will there be, and do
they all understand their role and equity in the company?
The last thing that you want is to operate
outside of the law when it comes to serving food because that might end up
affecting your personal and professional life for a long time. You should do
everything you can to make sure that you are complying with all regulations
that exist, wherever you are.
There are some individuals that already eat
healthy, and this might be a natural offshoot of their other entrepreneurial
ventures. With the right marketing/branding, it’s easy to see how people in
cities all over the world can actually end up making thousands of dollars per
week off of dozens of customers.
Whether this is just a side hustle so that you
can pay your rent, or a company that you are hoping to scale – a meal prep
business can definitely help your financial situation. One benefit is that you
might also be inspired to live healthier due to being around such healthy food
all of the time!